Gaari walaac Jarmal "Volkswagen" (Volkswagen): Halabuurka, brand baabuur

Concern "Volkswagen" waa tan ugu weyn dunida oo dhan. VW Group leh shirkado badan oo caan ah oo baabuurta soo saarta gawaarida cajiib ah in laga rabey in dhammaan dalalka horumariyo. Waa hagaag, waa in aad noo sheegto badan oo ku saabsan walaac this waaweyn.

xaqiiqooyinka oo xiiso leh

Concern "Volkswagen", ama halkii ay xarunta, oo ku yaalla Germany, Wolfsburg. Waxa tarjumay magaca sida "gaariga dadka". Waa arrin aad u calaamad, maxaa yeelay, mashiinada, kuwaas oo run ahaantii laga rabey.

Waxa xiiso leh in in September 2011 saamiyada codbixinta ee Group ee qadarka 50.73% waxaa iska leh mana Helin Koox hayo Jarmal yar si fiican u yaqaan. Kaas oo, sida aad malayn, waa SE Porsche ah. Si kastaba ha ahaatee, waxaa la ogaadaa in shirkadda "Volkswagen" leh oo dhan 100% oo ka mid ah saamiyada ee lagu hayo this. Muddo dheer, wada xaajood ay ku soo biiraan VW oo Porsche ee dhisme hal. Waxaa la qorsheeyey in la si loogu yeedhi doonaa - VW-Porsche. Laakiin taasi ma aysan dhicin (ka dib waxaa lagu sharaxi doonaa).

Waxa xiiso leh in Martin Winterkorn ayaa Guddoomiyaha Guddiga labada mid iyo koox labaad. Laakiin bishii September, 2015, waxa uu dayn inay noqon.

"Volkswagen" dareen waa sida ugu badan 342 shirkadood ayaa in ka go'an in ay soo saaraan baabuur oo ay bixiyaan adeegyada kale ee la xidhiidha baabuurta. Waa arrin cajiib ah.

taariikhda

Sidaas, ka hor inta hadalka ku saabsan waxa sameeya walaac "Volkswagen" halabuurka, waxaa haboon si kooban noogu sheegto oo ku saabsan taariikhda. Its abuure waa Ferdinand Porsche. In 1938, ee warshad ugu horeysay VW la dhisay. Dabcan, waxay ahayd in Wolfsburg.

In 1960, 22 August, oo waxaa u muuqday hoos magaca OOO "warshadaha Volkswagen." Marka la aasaasay Jamhuuriyadda Federaalka ah ee Germany, shirkad this waxaa iska leh Saxony Hoose. Oo waxay magicii beddelmay. On dhaqanka, kaas oo isma badelin ilaa maantadan la joogo. Ka dib markii in Volkswagen AG noqday ku hawlan ma aha oo kaliya in soo saaridda ee baabuurta iyo mootooyinka, laakiin sidoo kale bixinta logistics iyo adeegyada dhaqaale. Waxaa intaa dheer, xitaa ganacsi saara cunto yar, dareen this.

hawlo dheeraad ah

Sagaashameeyadii ayaa istaagay baxay adag tahay dalal badan. Germany waa laga reebo lahayn, iyo walaaca - xitaa ka sii badan. Baabuurta "Volkswagen" sii waday in ay noqon caan ah, laakiin shirkadda ayaa weli la kulma dhibaatooyin qaar ka mid ah. Laakiin Ferdinand Piëch kiraystay Tababaraha dhibaatada, macno ahaan badbaadiyey shirkadda. Ilaa 2015 ayuu si toos ah habka dhaqaale. Oo ninkaasu ayaa go'aansaday in ay ballaariso walaac ah "Volkswagen". Halabuurka The, oo maanta waxaan ogahay in ay ma jiri karaan haddii Piech ahaa ma aha sida ganacsiga iyo aragti.

In dhamaadkii sagaashankii, shirkadda ayaa noqday more caanka ah, maxaa yeelay, ka dibna waxaa kala qaybsameen Volkswagen Bentley ah in ay soo saartaa baabuurta Rolls-Royce. Si kastaba ha ahaatee, wada jir ah ula Munich BMW ah, taas oo ka dibna ay leedahay xuquuqda in brand this. "Volkswagen" Tan iyo 2003, in ka badan kuwa aan ku lug - dareen "BMW" ugu dambeyntii iibsaday brand Rolls-Royce.

Heshiiska la "Suzuki"

Gargaarka walaac "Volkswagen" kala duwan, laakiin dad badan ayaa la yaabay by xaqiiqada ah in bishii December 2009, shirkadda Jarmalka ayaa go'aansaday in la abuuro iskaashi la saxiixatay shirkad Japan "Suzuki". Laakiin wax badan ka dhacay. Welwel kaliya ku badelay saamiyada (shirkad Jarmal dhaqaaqay 1/5 dhammaan saamiyada shirkadda Japanese). Haddaba, waxaan ku dhawaaqay ku saabsan horumarinta wadajirka ah ee baabuur khaas ah oo si ammaan ah saarin karaa in category ee soo kobcaya, saaxiibtinimo. Laakiin isbahaysiga ma dheer ma socon. Xitaa laba sano aan soo maray tan iyo saxaafadda ayaa si rasmi ah shaaca ka qaaday in shirkadda go'aansaday in ay ku jebi xiriirka ganacsi. Oo waxay noqotay in 2011, bishii September.

Kooxihii abuuray qarnigii XX ah

Concern "Volkswagen" ee Germany waa weyn. Its hoosaad weyn ayaa loo arkaa in ay si toos ah Volkswagen, oo soo saarta baabuur oo tayo sare leh. Kooxdan lama duniyooyinka sida kabista ah ee shirkadda. Shirkadda Tani waxay si toos ah ayaa sheegay in hoggaanka kooxda.

Mid ka mid ah noocyada ugu caansan sidoo kale waa "Audi". Her walaac volfsburgsky ka Daimler-Benz iibsaday leedahay taariikh dheer - 1964, si sax ah u noqon. Markaas, ee Division Audi aan ku biiray shirkadda kale, iibsaday shan sano ka dib, in 1969. Oo waxay ahaayeen guuto ka NSU Motorenwerke. True, waxaan leedahay ma qaadatay muddo dheer - oo kaliya ilaa 1977.

In 1986, afku cusub la sameeyo. Concern ayaa iibsaday saami maamula in Kursiga shirkadda (53 boqolkiiba). Si aad u taariikhda volfsburgskaya Corporation leh 99.99% saamiyada. Taasi waa, in fact, shirkadda Isbaanish waxaa ay leedahay shirkada Jarmalka. Markaas, 1991, VW iibsaday iyo "Skoda".

Laamihii timi dhamaadka 90

Waxaan jeclaan lahaa in la yidhaahdo oo ku saabsan ganacsiga ee Volkswagen ee Baabuurta. Tani waa - unit madax banaan, kuwaas oo hawlaha waxaa gacanta Group VW ah. Laakiin sida ay ahayd oo kaliya ka dib markii 1995, in dadaalka guddoomiyaha hore ee kooxda, taas oo Bernd Vaydeman mahad. Ka hor inta aan cutubkan hadda ka mid ahaa Group VW ah. Maanta waxaa soo saarta baabuur, bas iyo basaska.

In 1998, kooxda helay shirkadda, taas oo ah mid ka mid ah in ay soo saartaa mashiin runtii raaxo leh iyo hodan. Waxaa kale "Bentley". Shirkadda British ayaa helay shirkadda German la "Rolls Royce", taas oo markii dambe ka iibin "BMW" (sida kor ku hadashay).

Isla markii ay "Bentley" ayaa lagu iibsaday "Bugatti" iyo "Lamborghini". Shirkadda Talyaani ayaa iibsaday isaga qudhiisu walaac "Volkswagen" iyo kabista "Audi" ma yeeleen. 1998 xusuustay xawaalad runtii culays iyo weyn.

unugyada kale

baabuurta "Volkswagen" waxaa adduunka ka caan ah. Magnat saarta fiican, tayo sare leh-, lagu kalsoonaan karo, raaxo iyo baabuurta quruxda badan. Laakiin sidoo kale walaac ka iibiya baabuurta, basaska, baabuurta, cagaf iyo matoorada naaftada. Waxaa loo soo saaray Scania AB, taas oo VW Group iibsaday sanadkii 2009. About 71 boqolkiiba oo ka mid ah saamiyada shirkada iska leh walaac volfsburgskomu.

saaraha kale si siman si fiican u yaqaan of cagaf iyo baabuurta kale - waa MAN AG. Its saamiga xakameeyo in sidoo kale iska leh shirkadda Jarmal, iyo shantii sano ee la soo dhaafay.

Haddaba Porsche ah. waxaa On la yidhi bilowga, laakiin waxaa lagama maarmaan ah inuu ku laabto this topic. 49,9% oo ka mid ah saamiyada shirkada iska leh VW Group ee 2009. Markaasuu wuxuu ku wada xaajooday ku biirto oo ka mid ah laba shirkadood oo xoog leh hal unug. Laakiin taasi ma aysan dhicin. VW Group weli iibsaday "Porsche". Sidaas darteed, soo saaraha caanka ah ee 12 ayaa la tilmaamay sida qeyb ka mid ah kooxda. wakiilada Iibso volfsburgskim kharash ku dhowaad 4.5 bilyan euros. Sidoo kale waxay lahayd to top "dhigi" mid ka mid ah uu share (caadiga ah).

Iyo shirkadda iska leh soo saaraha ugu caansan ee mootooyinka (Ducati ku Holding Motor SpA) iyo studio ItalDesign Giugiaro. Waxaa sidoo kale aan iibsaday VW Group, iyo "Lamborghini". inta ka dhiman saamiyada (9.9%) iyo sii waday in ay leedahay Giorgetto Giugiaro qoyska (mid ka mid ah aasaasayaasha istuudiyaha).

Case 2015

Bishii September ee sanadkii hore waxaa uu ahaa fadeexad weyn oo ku wareegsan walaac ah "Volkswagen". Markaasaa waxaa u soo baxay in ku saabsan 11 milyan oo gaadhi ordaya on unugyada naaftada, waxay leeyihiin software in shaqeysiin inta imtixaanka lagu jiro. software Tani waxay si weyn u yaraynaysaa qadarka qiiqa waxyeello galay gaaska jawiga. Waxa la ogaaday in heerka oxides nitrogen timaada waa mid aad u sarreeya, runtii. fadeexad ku wareegsan walaac ah "Volkswagen" si dhakhso ah kala jejebiyey. Shirkadda, iyadoo jidka ag fadhida, ayaa qirtay in uu ku xadgudbay.

software Tan waxaa lagu rakibay on model ah oo la isku celceliyo TDI (Taxanaha 288, 189 iyo 188). Soo saarta mashiinada 7 sano dhamaystirnayn - 2008 ilaa 2015. daydo noocan oo kale ah "haleysan yahay" ayaa lagu yaqaan "golf" jiilka lixaad "dabaylo ganacsiga" (toddobaad), iyo sidoo kale "Tiguan", "Jetta", Beetle ah, iyo xitaa "Audi A3".

Xadgudubka helay waqtiga marka kooxda cilmi-baarista ka University of West Virginia ayaa waxbarashada ka kooban of gaasas qaaca, kaas oo lagu sii daayo hawada halka baabuur-wadidda.

Ganaaxyada iyo ganaaxyada

Dabcan, waayo, kanu wuxuu ahaa ganaaxay walaac "Volkswagen". Guud ahaan, waxa ay lacag ku saabsan 18 bilyan oo dollar. Xisaabinta waxaa la sameeyey oo ku salaysan tirada mashiinada. Iyo lacagta aad u baahan tahay inaad bixiso baabuur "haleysan yahay" wuxuu ku saabsan yahay 37,500 oo dollar. Haa, walaac badan ayaa lagu abaalmariyey rigoore "Volkswagen".

natiijo kale oo in la ogaadaa laga yaabaa in hoos u dhac weyn oo ku yimid qiimaha ee ay dejiyeen saamiyada walaac ah. khubaro badan ayaa sheegaya in kiiska saamayn ku yeelan kara warshadaha ee injineernimada farsamada oo dalka oo dhan. Tusayey kalsoonida iibsada iman kara da'a laga yaabaa in si weyn u la xiriirta mashiinnada, macmalay ee Germany, iyo caanka ah "tayada Jarmal" uu haatan yahay ma aha sidaas u badan tixraac.

Si kastaba ha ahaatee, waa in saadaasha sida aan idiin iman run. Oo waa lagama yaabo inay rumowday. Ka dib oo dhan, shirkadaha Jarmalka ayaa soo saara gaadhiga aad u fiican oo kale. "Volkswagen" ilaa iyo haatan ku guuldareysteen. ups Qaar ka mid ah ayaa weli ka dhacaan - sale dhacdada la fadeexadii ahaayeen hoos 5.2 boqolkiiba ee xilliga qaboobaha sanadkii la soo dhaafay. Waa in Germany. iibka Global by boqolkiiba laba dhacay. Si kastaba ha ahaatee, waxaan shaki ku jirin - taasi waa arrin ku meel gaadh ah.